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The latest news, views and tools for mature market professionals.

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Andrew

Don’t Go Back to the Old Normal

Dess

What Is a Resident Advocate, and Why Does Every Community Need One?

Derek

Our Roundtable Participants Share a Month of Hits and Misses

Derek

The Senior Living Train Is Regaining Momentum

Derek

10 Trends From Varsity’s May Sales & Marketing Roundtables

Derek

7 Trends From Our April Sales & Marketing Roundtables

Derek

Takeaways from a Roller-Coaster Month in Community Marketing

Derek

Why Current Members Are the Key to Selling Continuing Care at Home

Derek

As Communities Open Up Services, Prospects Open Up to a Move

Derek

Stop Selling, Start Understanding to Fill Communities

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