trust Archives – Varsity Branding

Tag: trust

Three hundred conversations in, and the spirit of connection is stronger than ever! Varsity’s 300th weekly Roundtable featured yet another thoughtful exchange, this time with nationally recognized downsizing expert and former Hoarders host Matt Paxton. 

“Downsizing should be an opportunity to share your generational stories and move to a better life. It should not be this overwhelming daunting task,” said Paxton during his conversation with the group. 

As a guest on Varsity’s weekly Roundtable, Paxton talked about the emotional side of downsizing. Why it’s never really about the “stuff,” but about the memories and meaning behind it. He shared practical ways to help people move forward, from starting small to focusing on what truly matters, all while honoring the past. Below are a few Fresh Perspectives from his discussion.

IT’S NEVER ABOUT THE STUFF, IT’S ABOUT THE STORY

What people hold onto isn’t clutter, it’s identity, memory and meaning. Until you address the emotional connection, you can’t unlock the move.

PEOPLE ARE STUCK BETWEEN PAST AND FUTURE

Many prospects aren’t resisting the move, they’re paralyzed by memories of the past and fear of making the wrong decision, keeping them from living in the present.

START SMALL TO BUILD MOMENTUM

Downsizing doesn’t begin with big decisions. It starts with small, non-emotional wins that create progress and confidence to keep going.

DON’T RECREATE THE OLD LIFE, CREATE A NEW ONE

The goal isn’t to replicate a former home inside a community. It’s to embrace a new chapter, new space and new experiences.

MOST “VALUABLE” ITEMS AREN’T ACTUALLY VALUABLE

Families often overestimate resale value. Outside of things like gold, most furniture and household items have limited financial return.

SERVICE AND TRUST DRIVE EVERYTHING

Whether working with residents or prospects, success comes from leading with empathy, building trust and helping people move forward, not just moving their stuff.

Varsity’s Roundtable is a weekly virtual gathering of senior living marketers and leaders from across the nation. For updates about future weekly Roundtable gatherings, submit your name and email address here.

Culture doesn’t burn out overnight, it leaks energy through small breakdowns in communication, trust, and everyday civility. On Varsity’s podcast, Roundtable Talk, Derek sat down with Kathy Parry, a corporate energy expert who helps senior living organizations strengthen culture, recharge teams, and reignite purpose.

In their conversation, Derek and Kathy discussed the difference between morale and energy, the early warning signs of a team running out of gas and how leaders’ personal energy sets the tone for the entire culture.

The following are some fresh perspectives from the conversation. Check out the full episode here

HOW WOULD YOU DESCRIBE THE WORK YOU DO AS A CORPORATE ENERGY EXPERT?

I chose the term energy because the work I do revolves around culture and how a culture stays energized. Energy is a great way to describe what it feels like to be on a team. You know when you’re on an energized team and you know when you’re not. Culture should feel energized.

WHAT’S THE DIFFERENCE BETWEEN ENERGY AND MORALE?

Morale is a little bit narrow. Energy permeates all parts of the culture. You can have a bad morale day, but energy is what gets things done. It means things are firing on all the right pistons.

WHAT ARE THE MOST COMMON SIGNS YOU SEE OF A LEADERSHIP TEAM RUNNING OUT OF ENERGY?

You see people showing up late, leaving teams, and poor communication is one of the first signs. When teams don’t feel transparency, energy breaks down quickly. Civility issues, burnout and physical exhaustion from being short staffed can all drain a team’s energy.

HOW DOES A LEADER’S PERSONAL ENERGY IMPACT THE OVERALL CULTURE?

There’s a definite trickle-down effect. You feel a leader’s energy right away. If a leader is burned out or stressed, they’re not showing up as their best self. How a leader shows up directly affects how the team shows up.

WHAT TACTICS HAVE YOU FOUND MOST EFFECTIVE IN HELPING LEADERSHIP TEAMS POWER UP?

Clear, concise communication sounds basic, but it’s critical. When people don’t get answers, they create their own information and that’s where gossip starts. Teams need to know how to get information, where it comes from, and that they can trust it.

Want to hear more from Kathy? Check out the full episode of Roundtable Talk for more fresh perspectives. Watch new episodes of Roundtable Talk on the Varsity website and on Apple Podcasts, Spotify, and iHeartRadio.

Subscribe to
Varsity Prime

Varsity has a podcast!

Our new podcast about longevity and aging offers fresh perspectives and interviews with industry leaders.