Tag: longevity

Aging has long been framed as a story of decline. Slowing down, scaling back, preparing for what’s next. But that narrative is starting to shift, driven by research, changing expectations and a growing recognition that later life can be defined by strength, purpose and continued growth.

That shift was at the center of a recent conversation on Varsity’s weekly Roundtable, where we were joined by Colin Milner, CEO of the International Council on Active Aging, to discuss The Wellness Revolution: From Decline to Potential. Below are a few Fresh Perspectives from his discussion.

DECLINE WAS A STORY, NOT A DESTINY

For decades, aging was framed around managing decline, largely because of the gap between lifespan and healthspan. But emerging science is rewriting that narrative, showing that decline isn’t inevitable, it’s modifiable.

MINDSET IS A HEALTH INTERVENTION

How people think about aging directly impacts outcomes. A positive outlook, paired with healthy behaviors, can improve both longevity and quality of life, making mindset a critical (and often overlooked) part of wellness strategy.

WELLNESS HAS A DEFINITION PROBLEM

Many communities claim to be “wellness-based,” but without a clear understanding of what wellness actually means, execution falls short. True wellness is active, intentional and rooted in whole-person outcomes, not just programming.

THE MODEL SHIFT IS FROM CARE TO POTENTIAL

Senior living is moving from a place that manages decline to one that unlocks potential. The communities leading the way are designing experiences around purpose, identity and continued growth, not just support.

THE FUTURE RESIDENT IS ALREADY DIFFERENT

Incoming generations are more health-focused, informed and expectation-driven. Communities waiting until residents “need” care risk missing the opportunity to engage them earlier through a wellness-first approach.

WELLNESS ISN’T A PROGRAM, IT’S A COMMITMENT

The communities doing this best aren’t looking for quick wins. They’re investing time, resources and energy into building cultures where wellness is fully integrated, measurable and continuously evolving.

Varsity’s Roundtable is a weekly virtual gathering of senior living marketers and leaders from across the nation. For updates about future weekly Roundtable gatherings, submit your name and email address here. 

Longevity isn’t the prize if the years aren’t lived with joy, purpose and real connection. In a recent episode of Varsity’s podcast, Roundtable Talk, Derek talked with Dr. Kerry Burnight, a nationally recognized gerontologist, author of the New York Times bestselling JoySpan, and a longtime leader in aging research, policy and elder abuse prevention.

They unpacked why joy is deeper than situational happiness, how many strengths actually improve with age, and why most of the aging experience is shaped more by choices than genes.

The following are some fresh perspectives from the conversation. Check out the full episode here. 

WHAT INSPIRED YOU TO WRITE JOYSPAN?

I had been a gerontologist for more than 30 years, and for the first 20 I worked with people in the roughest situations—elder abuse, financial exploitation, profound loneliness. I realized we were waiting too long. The research shows us what fortifies people for long lives, but that information wasn’t getting out in a readable, everyday book. I wanted to fortify people internally the way we try to fortify our bodies externally.

WHY DO YOU BELIEVE JOY IS A CRITICAL MEASURE OF AGING WELL?

Lifespan is how long you live, healthspan is how many of those years are healthy, but something was missing—the well-being component. The American Psychological Association defines joy as well-being and satisfaction. Joy isn’t toxic positivity. Happiness is circumstantial, but joy can exist even in challenge because it’s inside out. And I don’t know any older adults who haven’t had significant challenges.

WHAT ARE THE BIGGEST MISCONCEPTIONS PEOPLE HAVE ABOUT JOY AND AGING?

One misconception is that aging well is about luck or genetics. Research shows genetics only predict about 13 to 25 percent of our aging experience. Most of it is up to us. Another misconception is that joy has to look like a big smile. It doesn’t. Joy can be quiet contentment. And another is that you’re just born with it—that there are Eeyores and Tiggers. What I’ve seen is that people can learn this.

HOW DO YOU DEFINE AND MEASURE “JOYSPAN”?

The measures come from decades of research on psychological well-being, but one thing was missing—adaptability. When I brought that in, it became clear there are four components people who thrive in longevity share. They are verbs, not traits: growing, connecting, adapting, and giving. People who invest in those areas tend to enjoy very long lives.

Want to hear more from Dr. Burnight? Check out the full episode of Roundtable Talk for more fresh perspectives. Watch new episodes of Roundtable Talk on the Varsity website and on Apple Podcasts, Spotify, and iHeartRadio.

QUOTES

“We have been fed a steady diet of inaccurate information about growing older, and that information is that it’s all decline. And the truth is in the literature that there are many things that get better as you get older. We don’t care as much what people think about us, we appreciate our connections more, and we have greater potential for problem solving.” (Dr. Burnight)

“I’ve just been amazed by, like, who would think that a book on aging would become a New York Times bestseller? I mean, that’s where people are in recognizing these 100-year lives and recognizing that the status quo is not sufficient.” (Dr. Burnight)

“There were times where I had my head down on the keyboard crying because it was so hard because I wanted to bring in all the research, but I also wanted to make it really readable. And so I just kept thinking, simplify, simplify.” (Dr. Burnight)

“When I realized that the American Psychological Association defines joy as well-being and satisfaction, it made me realize that joy isn’t this like happy, happy, you know. It’s the opposite of toxic positivity.” (Dr. Burnight)

“What they said is that happiness is often circumstantially dependent, whereas joy can exist even in challenge because it’s an inside out phenomena. And that was an ah-ha moment for me.” (Dr. Burnight)

“I don’t know any older adults who haven’t had significant challenges. That is the nature of being a human. And we’re going to have those challenges. So it isn’t that we’re going to control for everything. That’s impossible. It’s that we’re going to find a way to have joy anyway.” (Dr. Burnight)

“What the research shows us is that genetics predicts between 13% and 25% of our aging experience. So the vast majority is up to us.” (Dr. Burnight)

“One utterly suffered, and it was such a rough road, and it was really hard to be around her. And then the other one had found this ability to be content, and we couldn’t get enough of her… we watched that it is possible to walk with grief and joy.” (Dr. Burnight)

NOTES

Dr. Kerry Burnight is a nationally recognized gerontologist, author, speaker and advocate with more than three decades of experience working with older adults and families. Her work focuses on aging, joy, well-being, elder abuse prevention and redefining longevity beyond decline.

Dr. Burnight is the author of JoySpan, a New York Times bestseller that reframes aging by emphasizing joy, adaptability and meaning alongside lifespan and healthspan. She is also a co-founder of the Elder Abuse Forensic Center and a leader in research-driven aging policy and practice.

Joy is not fleeting happiness but a deeper sense of well-being that can coexist with hardship and challenge.

Genetics play a smaller role in aging outcomes than commonly believed, with most of the aging experience shaped by behavior and mindset.

Joy and well-being can be intentionally built through daily practices, much like physical health.

People who thrive in long lives consistently invest in growth, connection, adaptability and contribution.

Aging is not solely defined by decline; many cognitive, emotional and relational strengths improve with age.

Gratitude and attention shape perception, influencing both mood and social connection.

Loneliness is best addressed through proactive effort, including initiating relationships rather than waiting to be invited.

Society, policy and senior living environments must move away from infantilizing older adults and toward dignity, choice and purpose.

Longevity isn’t just measured in years, it’s measured in independence. The emerging science of aging shows that emotional health, resilience, and social connection are just as powerful as blood pressure or cholesterol when it comes to predicting how long and how well we live. 

These “soft measures” may sound intangible, but they can reveal early signs of decline long before traditional medical tests do. giving individuals and communities the chance to intervene early and preserve independence. 

That insight was at the center of Dr. Kathleen Potempa’s conversation on Varsity’s weekly Roundtable. As founder of HealthyLifetime, Dr. Potempa and her team are redefining how we measure and maintain wellness in later life through tools like the Independent Living Index, which tracks the factors that most influence long-term vitality.  Below are a few Fresh Perspectives from her discussion.

SOFT MEASURES REVEAL HIDDEN RISK 

Self-reported well-being factors like purpose, resilience, and life satisfaction can uncover “insidious risks” that traditional medical tests miss—allowing communities to intervene before decline begins.

WELL-BEING IS THE NEW LONGEVITY STRATEGY 

Decades of research show that emotional health, social connection, and resilience aren’t just feel-good factors, they’re strong predictors of longevity, independence, and reduced mortality.

RESILIENCE BUILDS REAL STRENGTH 

Mental and emotional resilience create both psychological and physical benefits, helping older adults think clearly, make healthier choices, and stay “heartier” over time.

CONNECTION IS MEDICINE 

Social engagement literally strengthens the body. Meaningful relationships help regulate stress, boost immunity, and protect against decline, proving that community is a biological need, not a luxury.

TRACKING WELL-BEING DRIVES ACTION 

HealthyLifetime’s Independent Living Index turns soft data into actionable insight. It helps communities measure risk, track improvement, and show tangible outcomes that resonate with residents and families.

REVENTION IS THE FUTURE OF AGING 

The shift from treating illness to preventing decline is underway. HealthyLifetime’s expansion as an independent company signals a new era where aging well means living longer, healthier, and more independently.

Varsity’s Roundtable is a weekly virtual gathering of senior living marketers and leaders from across the nation. For updates about future weekly Roundtable gatherings, submit your name and email address here.

This week on Varsity’s Roundtable, we welcomed Ryan Frederick, founder of Here and a leading voice on the link between place and healthy aging. Ryan shared how the environments we choose—our homes, neighborhoods and communities—deeply influence our health, happiness and longevity, and why understanding this connection is critical for older adults and those who serve them.

Through his four-dimension model of place, Ryan offered a fresh framework for senior living providers, healthcare organizations and community leaders to support well-being at every life stage. He also introduced the Here Place Planning Assessment, a quick yet powerful tool that not only brings these dimensions to life but also helps guide consumers from passive interest to confident, values-based decision-making.

PLACE = WELL-BEING

Where we live profoundly shapes our health—physically, socially, emotionally, and financially. Place planning brings this truth into focus and helps people make smarter decisions about their future.

FROM PLAN TO ACTION

A spot on a waiting list isn’t a plan. Tools like assessments, courses, and place plans help people move from passive intent to active preparation—long before crisis forces their hand.

SELLING LESS, EMPOWERING MORE

Today’s consumer doesn’t want a sales pitch. They want trusted tools to guide their own thinking. Place planning shifts the role of senior living from seller to partner in self-discovery.

CHOOSE YOUR OWN ADVENTURE

Life isn’t one-size-fits-all—and neither is where we live. Workshops inspired by this mindset help prospects assess their lives across four key areas and explore what comes next—on their terms.

CONTENT THAT CONNECTS

From blogs to assessments, rich, research-based content turns curiosity into clarity. Thousands have used these tools globally to reflect, recalibrate, and reimagine where they belong.

THE FOUR-DIMENSION DECISION

Home isn’t just square footage. Place planning breaks it down into four dimensions—environment, health, community, and finances—so people can see the full picture before making a move.

GROWING DEMAND, STRATEGIC RESPONSE

With consumers craving purpose and personalization, life plan communities have an opportunity to shift from reactive selling to proactive engagement—building deeper trust and fuller waitlists.

Varsity’s Roundtable is a weekly virtual gathering of senior living marketers and leaders from across the nation. For updates about future weekly Roundtable gatherings, submit your name and email address here.

QUOTES

“The whole concept of anti-aging is somewhat misguided because aging is a biological process. It’s a bit like anti-breathing where we suddenly decided that it’s inconvenient to have to take 20 breaths a minute.” (Dr. Katz)

“Longevity is a laudable goal. A bounty of years and life. Vitality is perhaps an even more laudable goal. A bounty of life and years.” (Dr. Katz) 

“If we buy into the value proposition of anti-aging, it sort of invites a morbid fear of our own mortality.” (Dr. Katz) 

“There comes a day when you’re on the other side of the summit and starting to descend and you’ll never be better than you ever were before by some physical measure. But you know things that you didn’t know back then. You’ve experienced things.” (Dr. Katz)

“Experience comes with the passage of time, as does aging.” (Dr. Katz)

“I’m not going to be anti-aging. I want to embrace aging because it is imparting gifts on me. It exacts a toll, but it also imparts gifts. That give and take reorients us.” (Dr. Katz) 

“Imagine if our society had a whole slew of periodicals and magazines that are all about the reflections, storytelling, wisdom and life experience of older people. And we celebrate that the same way that we do the beauty of young actors and actresses.” (Dr. Katz) 

“Diet quality, measured objectively, is the single leading predictor in the United States today from all causes. In other words, if you could fix just one thing to decrease the likelihood that you’re going to die prematurely, it would be your diet quality.” (Dr. Katz) 

“The simple reality is, we’re not a very healthy nation. We have systematically neglected the fundamentals of health. Diet quality in the U.S. is poor – it’s the single leading predictor of death from all causes – we’re nearly as physically active as we should be. We have too much exposure to toxic substances. We don’t get enough sleep. We’re stressed out and we’re not good at mitigating stress and the internet and social media have interfered with our social connections with other people.” (Dr. Katz) 

“We can control ship and sail. We can be masterful captains of the ship of our medical destiny but we’ll never control wind and wave.” (Dr. Katz) 

“If we hope to deemphasize the role of big pharma in what gets marketed to elders, we need healthier elders. And in order to have healthier elders we need a healthier us. All of us. Because health begins early in life.” (Dr. Katz) 

NOTES

Dr. David Katz is a globally recognized expert in nutrition, wellness, and longevity. As the Founding Director of the Yale Prevention Research Center, he has dedicated his career to advancing lifestyle medicine and disease prevention. 

The Yale Prevention Research Center is dedicated to advancing disease prevention and public health through innovative research and community-based interventions. 

A prolific author and passionate advocate for public health, Dr. Katz has written extensively on how diet and lifestyle impact long-term well-being—including his thought-provoking article, “Rage at Aging.”

Dr. Katz’s work challenges conventional thinking about aging, urging people to prioritize health span over life span. With deep expertise and bold insights, Dr. Katz continues to shape the conversation on living better, longer. 

Dr. Katz discussed the challenge of getting older as it pertains to technology and other advancements, saying “Instead of being venerated in old age for our wisdom and experience, we’ll look around and say ‘What the hell is going on here?’”

Varsity, is taking its industry-leading expertise to digital audiences with the launch of a new video podcast called Roundtable Talk. 

Roundtable Talk is a podcast about longevity and aging and will explore what it means to age well and endeavoring to reframe perceptions on aging. Each episode features a discussion with an industry expert or thought leader about how to solve the many mature market challenges facing brands today. 

The podcast is hosted by Varsity President Derek Dunham and kicks off with a line-up of high profile guests. 

The premiere episode features an interview with humorist, author and radio legend Garrison Keillor, who discusses his book “Serenity at 70, Gaiety at 80” and his 23 rules for aging. Future guests include Goodwin Living CEO and StrongerMemory program founder Rob Liebreich (November 7) and longevity expert and founding director of the Yale Prevention Research Center, Dr. David Katz.   

Also on the calendar is an interview with humorist, journalist and actor Mo Rocca, who will join the Varsity team for a discussion about people who achieve success and greatness later in life and his book “Roctogenarians.” Dr. Sara Zeff Geber –  the nation’s leading expert on solo aging – and award-winning journalist and New York Times contributor Diane Harris are also on the Roundtable Talk schedule. 

“Fresh perspectives about aging are all around us. Our goal with Roundtable Talk is to shine a spotlight on as many of those perspectives as possible and bring them to life one interview at a time,” said Varsity president and Roundtable Talk host, Derek Dunham. “Along the way, we hope to educate people, dispel a few myths and tell some really engaging and inspiring stories.” 

Roundtable Talk episodes and details about the podcast can be found on the Varsity website at VarsityBranding.com. The podcast is available on various podcast streaming services, including Apple podcasts, Spotify, and I Heart Radio.