Aging services marketing is becoming more sophisticated each day. Providers continue to add tools to their marketing toolboxes, including a plethora of new digital marketing options. From IP targeting to marketing automation and display retargeting, each of these tactics comes with benefits as well as costs. How well do you understand them?

Created by our in-house communications team, and based on real-world experience in managing digital marketing campaigns for aging services organizations, we believe this publication will be an excellent tool for you and your team to better understand the digital marketing options available to you.