leadership Archives – Varsity Branding

Tag: leadership

The Broadway stage doesn’t just reflect life, it reshapes how we see ourselves, each other, and the possibilities that come with every new chapter. In a recent episode of Varsity’s podcast, Roundtable Talk, Derek sat down with Jerry Mitchell, two-time Tony Award-winning director and choreographer, whose Broadway credits include Hairspray, Kinky Boots, Legally Blonde, and most recently Boop and The Devil Wears Prada on London’s West End.

In their conversation, Derek and Jerry explored how live theater uniquely connects audiences across generations, and what it means to stay creatively relevant over a 45-year career. The following are some fresh perspectives from their conversation. Check out the full episode here.

HOW DO YOU SEE STORYTELLING IN THEATER SHAPING THE WAY PEOPLE UNDERSTAND THEIR OWN LIVES?

Well, theater has the great ability to bring people together in a dark space without anything to distract them. So everyone’s there to hear the same story at the same time. And when they leave the theater, they walk away with that story. It’s a very, very special and unique experience that can only happen with that particular group of people you happen to show up with. It’s a very powerful tool to communicate with people.

HAVE YOU NOTICED DIFFERENCES IN HOW YOUNGER AND OLDER AUDIENCES CONNECT TO YOUR WORK?

I find that audiences do connect in different ways. Young kids responded to a high school story in a way that was truly magical because they are living it. They were so much wiser to what was going on. And then the parents respond to the adult version—how do you care for a child who is different than you and you don’t have the tools? Watching parents and grandparents cry at that emotional journey is really wonderful.

WHAT KEEPS YOU MOTIVATED TO KEEP REINVENTING YOURSELF?

I’m inspired by people I’ve looked up to my entire life who are still working. Even those who are gone, their work still exists and I go back and watch it. But I’m also inspired by the younger generation and the way they see the world. Watching young performers have their Broadway debut is magical. I remember my own debut at 20. It was something I had worked toward, and when it happened, it was such a milestone.

HOW DOES CREATIVITY FUEL LONGEVITY, BOTH PERSONALLY AND PROFESSIONALLY?

I mean, it is what keeps you young, isn’t it? Being able to work. As a dancer and choreographer, my life is based on physical work. I’m in the studio or the gym. As I get older, I have great associates who do what I used to do, but I’m still very active. Dancers are athletes. The maintenance is part of your daily process. I’ve been doing it for 45 years on Broadway, and that physical engagement keeps you going.

WHAT HAVE YOU LEARNED ABOUT THE BODY’S ABILITY TO ADAPT OVER TIME?

The body is an incredible instrument that can do incredible things. What I’ve learned as I’ve aged is that diet and exercise work much better together than separate. The food you eat and how you fuel your body is as important as how you use it. That fuel will help you with longevity without question.

QUOTES

“Energy is a great way to describe what it feels like to be on a team. You know if you’re on an energized team. You know if you’re on a team that’s not so energized.” (Kathy)

“Morale is a little bit narrow, but energy permeates all parts of the culture. Morale can float in and out and you can have a bad day, but energy is what gets things done in a culture.” (Kathy)

“Poor communication is probably one of the first ones I see because we think we might be having those conversations that are necessary, but often our people aren’t hearing it or it’s not getting to them quite the right way.” (Kathy)

“When I see little cues where things aren’t being communicated or the team doesn’t feel like there’s transparency, that’s the time to start talking about how is this team working, how are we energized.” (Kathy)

“A breakdown in civility can de-energize a team. You got a bad apple on that team who’s stirring things up, or says things that are derogatory. That can quench energy on a team.” (Kathy)

“We need to be kind. Just because you see it or could say it doesn’t mean you have to say it.” (Kathy)

“There’s definitely a trickle down effect from any leader. If someone’s burned out, worn out, stressed out, maxed out, they’re not showing up as their best version of themselves.” (Kathy)

“It doesn’t take long. I often end with a two-minute meditation where everyone just breathes deep for a couple minutes because it’s so important.” (Kathy)

“If someone has a question and the answer has not readily presented itself, they’re going to create their own information. And that’s where gossip gets into an organization.” (Kathy)

“Why would someone want to work here? Why would they want to give their energy, their time, their talents? What is the draw? What is the culture?” (Kathy)

“We’ve gotten pretty good at the story we want to tell to our prospective residents, but we don’t go quite as deep with what is that story we’re telling prospective employees.” (Kathy)

“Sympathy is showing up with a casserole, but empathy is actually filling the heart. It’s saying, what do you actually need from me right now that would help you?” (Kathy)

NOTES

Kathy Parry is a corporate energy expert who helps organizations strengthen culture, communication, trust, and engagement. Her work is deeply personal, shaped by caring for her daughter Merritt who lived with mitochondrial dysfunction, which inspired Kathy’s focus on energy, purpose, empathy, and sustainable leadership.

Kathy leads a speaking and consulting practice focused on re-energizing workplace culture, particularly in senior living and care settings. Through keynotes and longer-term engagements, she helps leadership teams reduce energy drains, improve communication systems, build trust, and create recognition practices that support retention and resident experience.

Kathy describes “energy” as a more complete measure than morale because it shows up across the whole culture, from communication to resident engagement to operational performance

She offers a senior living-focused engagement called the Platinum Power Program, a six-month deep dive into culture, energy drains, and leadership systems

A major emphasis in her work is clear, concise communication, including creating boundaries and predictable channels so rumors and confusion don’t fill the gaps

She teaches a trust framework that includes brain-based concepts like the amygdala’s continual “safe or not safe” scan and how transparency and empathy reduce fear responses

She distinguishes sympathy from empathy, emphasizing practical support and asking what someone truly needs rather than assuming

She promotes daily acknowledgement and celebration as retention tools and suggests creative recognition ideas, including using AI music tools to create personalized “mementos” for standout team members

She encourages leaders to stay curious, flexible, and optimistic about change, using examples from outside senior living to illustrate adaptability

By Dana Wollschlager,  Plante Moran

This article was originally published by Plante Moran. Reprinted with permission.

The actions senior living leaders take now will set the stage for how their organizations transform and thrive into the future. Success will require a fundamental shift in the way leaders approach their business.

As senior living and care providers slowly pivot away from crisis-mode, it’s clear we’ll be facing a new normal rather than business as usual. The actions leaders take now will set the stage for how their organizations emerge from this crisis. Success will require a fundamental shift in the way leaders approach their business — a shift that may be especially difficult for those used to the slower pace of nonprofits.

Catalyzing Transformation

There are six ways leaders need to adapt their thinking to catalyze transformation within their organization.

Be bold — ask the critical questions

The first step to transformational growth is to ask the uncomfortable question, “What needs to change within our communities?” Leaders should scrutinize their operations, procedures, culture, technology, design and the built environment, unit mix, staffing model, pricing … the list should be exhaustive of every function of your organization. Just because you’ve always done something some way doesn’t mean it should remain that way. In fact, familiarity and longevity might make a process even more suspect.

Be thoughtful — start with strategic planning

Strategic planning is a critical first step toward meaningful transformation, allowing organizational leaders to align on the vision, goals, and objectives that will guide decision-making and hone priorities. This process requires an analysis of internal strengths and weaknesses and external opportunities and threats to guide planning that will transform your organization into a stronger, nimbler one. As part of those discussions, consider policies and regulations, economic trends, and broader senior living trends that may affect any long-term decision-making.

Be adaptable — consider diversification of portfolio and position

Does your organization have too much of one product and service? Many organizations are evaluating the produce and revenue mix in light of the pandemic. Especially as consumers in the market continue to show their preference for assisted living and independent living over nursing homes, you’ll need to consider reducing the number of skilled nursing beds  on your campus. A market study will shed light on the demand and supply metrics in your market to uncover where you may be overbuilt or missing opportunities.

Be inclusive — prioritize leadership diversification

According to research, diverse teams are better at making decisions 87% of the time over non-diverse teams. Diversity of skillsets, diversity of thought, and diversity of leadership will help make your organization stronger. Consider looking outside of our industry for new talent and broadening your diversity, equity, and inclusion (DEI) initiatives  for new leadership candidates.

Be educated — provide ongoing board education

Leaders must make ongoing education a priority for the organization’s board members. Your board members generally do not work in our industry, so they don’t have firsthand knowledge of the day-to-day operations and challenges we face. Making sure they are abreast of current factors influencing the senior living and care industry will go a long way to helping them make informed, timely decisions when necessary. We offer board retreats to bring your board members up to speed on important market trends.

Be prepared — think about succession planning

If you’d like to see your organization remain viable over the next 10, 20, 30 years, successful planning is key. Succession planning is often only addressed when change is imminent or in response to an unexpected crisis or staff departure. Starting early not only allows for better planning but fosters talent development at a more realistic and achievable pace. If your organization has not focused on building a team behind the current leadership, now is the time to build a plan. (Your DEI efforts factor into this as well!)

Leading the Change

Now more than ever, the market is demanding leaders adapt if they want their mission to survive and thrive. This kind of change will not happen overnight. The process to become more bold, thoughtful, adaptable, inclusive, educated, and prepared is one started with optimism and continued with intentionality. Senior living organizations will become healthier and stronger if we commit to shedding the expectations of the past, challenging the status quo, and blazing a trail toward transformation.

 

Subscribe to
Varsity Prime

Varsity has a podcast!

Our new podcast about longevity and aging offers fresh perspectives and interviews with industry leaders.