Roundtable
Project

Key Trends and Takeaways from WelcomeHome’s Q2 2025 Benchmark Report with Maggie Seybold.

This week on Varsity’s Roundtable, we welcomed Maggie Seybold from WelcomeHome. Maggie shared insights and lessons from WelcomeHome’s latest Benchmark Report.

Conflict Resolution Techniques to Improve Team Dynamics with Samantha Adler and Onawa Gigliotti.

This week on Varsity’s Roundtable, we’re joined by Onawa Gigliotti and Samantha Adler from the SEA Conflict Consulting, a leading provider of conflict resolution and mediation services.

Head, Heart & Body: A Closer Look at quench’s 2025 Food & Beverage Trend Report with Sonya Cooper.

This week on Varsity’s Roundtable, we hosted Sonya Cooper, Senior Brand Strategist with Pavone Group’s food and beverage marketing agency, quench.

How AI is Transforming SEO and Pay-Per-Click Advertising with Zack Collevechio.

This week on Varsity’s Roundtable, we were joined by Zack Collevechio, a Senior Data Scientist at WildFig and Pavone Group, who brings a wealth of expertise in data analytics and digital marketing.

Morgan Stanley’s Wealth Management Perspectives with Ryan Young.

This week on Varsity’s Roundtable, we were joined by Ryan Young, Vice President and Financial Advisor with the SY Group at Morgan Stanley. Ryan unpacked the latest market forces impacting the senior living space, including inflation dynamics, employment trends, and how economic policy may infl uence both investment and development outlooks.

A Full Funnel Media Approach for Lead Generation with Jeremy Freeman.

This week on Varsity’s Roundtable, we were joined by Varsity Media Director Jeremy Freeman. Jeremy discussed how a full funnel media strategy can drive more qualifi ed leads, from building awareness to converting prospects.

Trends & Opportunities for Aging Services Organizations with Andy Edeburn.

This week on Varsity’s Roundtable, we were joined by Andy Edeburn, Managing Partner of Elder Dynamics and a nationally respected voice in aging services strategy.

Why Concierge Services are the New Senior Living Sales Strategy with Hersh Fernandes.

This week on Varsity’s Roundtable, we were joined by Hersh Fernandes, CEO and co-founder of Dorvie, a concierge platform that’s reimagining how everyday services are delivered to older adults.

Perspectives on Fostering More Inclusive Communities with Christopher Ridenhour.

This week’s Juneteenth Roundtable was especially meaningful. We were honored to welcome Christopher Ridenhour, President & CEO of Inspired2Results!, for a powerful conversation on how to create more inclusive communities.

Empowering the Future: Celebrating 25 Years of the Village Movement with Barbara Sullivan.

On this week’s Roundtable we were joined by Barbara Sullivan, National Director of the Village to Village Network. Barbara shared how the Village Movement is reshaping the aging experience across the country. This grassroots model empowers older adults to age in community, stay connected, and take charge of their futures.

The impact of culture on sales and marketing with Denise Boudreau.

Denise explored how culture isn’t just an HR topic, it’s a critical driver of trust, occupancy, and team performance. She shared practical ways to strengthen internal culture and turn it into your community’s greatest sales and marketing asset.

Reflections From the Front Lines of Senior Living with Howard Braxton.

Howard shared insights from his decades-long career in senior living, off ering hard-won lessons on leadership, brand-building and creating meaningful connections with older adults and their families. It’s a conversation rich with wisdom, strategy and heart.