From Ikaria, Greece, to Sardinia, Italy, people who live longer follow a wide variety of diets. What’s the one thing their eating habits all have in common? A “plant slant” — fruits and vegetables are at the center of their diets.

Back in the U.S, some communities are already incorporating the nine healthy principles followed in the world’s longevity hotspots, including “plant slant” (#5). Wellmark has found a way to take advantage of this trend through its Blue Zones sponsorship. We can learn from this sponsorship and see how other industries — from produce to wine — can also benefit from the growing trend. 

In our past few posts, we covered the first five principles: (Move Naturally, Know Your Purpose, Downshift, 80% Rule and Plant Slant.) Learn about the other four at bluezones.com.