Fraud has become one of the fastest-growing crimes in America, fueled by AI, stolen data and increasingly sophisticated scams. In a recent episode of Varsity’s Roundtable Talk, Derek talked with Kathy Stokes, director of fraud prevention programs at AARP, and Matt Mazenko, general manager of Nomorobo, about how consumers can stay one step ahead.
Together, they discussed why scammers prey on emotion, how AI is making fraud more convincing, why older adults aren’t the only targets and the simple habits and technologies that can dramatically reduce your risk. They also explained why reporting fraud is critical to protecting others and driving broader solutions.
Check out the full episode here.
WHAT HAS CHANGED ABOUT SCAMS IN RECENT YEARS?
Kathy Stokes: The biggest shift began during COVID, when everyone moved online. At the same time, organized crime transformed fraud into a massive global industry. Scam compounds in Southeast Asia now employ tens of thousands of people, many of them victims of human trafficking, whose sole purpose is to steal money from consumers around the world. This isn’t just an individual problem anymore. It’s a family problem, an economic problem and a national security issue.
Matt Mizenko: These organizations operate like sophisticated businesses. They have managers, quotas, bonuses, scripts and playbooks. AI has made them even more effective by helping them analyze personal information exposed in data breaches. Instead of asking for information, scammers now call already knowing details about you, immediately creating urgency and putting you on the defensive.
WHY ARE TODAY’S SCAMMERS SO EFFECTIVE?
Kathy Stokes: Criminals have always understood how to manipulate emotions. That’s been true for thousands of years. What has changed is technology. They can now scale those tactics, personalize them and reach millions of people. Nearly every successful scam includes three ingredients: an unexpected contact, a heightened emotional response and a sense of urgency that pressures people to act before they have time to think.
WHY DO SCAMS SEEM TO TARGET OLDER ADULTS?
Kathy Stokes: The biggest misconception is that scams only happen because older adults experience cognitive decline or aren’t tech savvy. That’s simply not true. Older adults are targeted because that’s where much of the accumulated wealth is. But criminals are targeting everyone. The danger of believing it’s only an older adult problem is that everyone else lets their guard down.
WHAT ARE THE BIGGEST RED FLAGS PEOPLE SHOULD WATCH FOR?
Kathy Stokes: If you don’t recognize the number, let it go to voicemail. Even answering for a few seconds tells scammers they’ve reached a real person, making your number more valuable and more likely to be sold to other criminals.
Matt Mizenko: If something feels urgent, emotional or too good to be true, slow down. Don’t be afraid to hang up and verify the situation yourself by calling a trusted number. Whether it’s a grandchild in trouble or someone claiming to be from your bank, take a step back before acting.
HOW SHOULD FAMILIES TALK ABOUT SCAMS WITH OLDER LOVED ONES?
Kathy Stokes: Simply telling someone not to answer the phone or click suspicious links isn’t enough. Give them context. Explain that fraud is now one of the biggest crimes in the country and that families need to protect one another. Make it an ongoing conversation where everyone shares new scams they learn about rather than treating it as a lecture.